On Friday, 13 March at 9 pm, the show Tambour Battant on DemainTV (channel 31 of the TNT bundle) focused on the theme “Une forêt peut en cacher une autre” (~ There’s more to a forest than meets the eye).

The documentary put the spotlight on French forests and their role, as seen by various experts – notably Eric Donnet, CEO of Groupama Immobilier (which manages the forest properties of Société Forestière Groupama), and Laurent Piermont, Chairman of the Scientific Council of Groupama Assurances Forêts.

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A hundred Master’s students of the French school of real estate ESPI visited the 13,000 m² public building Diamant in Puteaux.

In small groups, these students specialising in Valuation & Auditing, Finance Engineering, and Real Estate Administration & Management discussed various strategies for creating value with the building. They will present their work to a jury made up of ESPI teachers and professionals from Groupama Immobilier and Groupama Supports & Services.

Good luck to all!


Green Soluce, a real estate consultancy specialising in the sustainable cities of tomorrow, took a forward-looking approach to reflect on Villes AgilesTM (Agile Cities) during a week-long seminar organised in partnership with the ESSEC international business school, the ENSA-v school of architecture and the EIVP engineering school.

This hackathon experience brought together the complementary profiles of students from three prestigious schools, which made it particularly productive. Using an agile methodology, future managers, engineers and architects analysed and discussed the opportunities and challenges of tomorrow’s cities. They had five days to develop forward-looking scenarios based on strategic transformation challenges suggested by five major players in the urban economy, including Groupama Immobilier. Their ideas on these challenges – which included entering new markets, transforming professions and business models, innovative approaches and partnerships for new products & services, etc. – had to take into account the underlying issues and trends of the urban transition over the next 20-30 years.

In interdisciplinary groups, the students:

  • acquired the basics of forward-looking approaches and agile methods
  • learnt more about the dynamics of urban change and how to anticipate them
  • identified levers of change and innovation opportunities for companies, to design strategic transformation scenarios and assess their impacts.

Groupama Immobilier, as a stakeholder in the event, was pleased to make premises at 150 avenue des Champs-Elysées available to the students, teachers and coaches for the Villes AgilesTM hackathon.

What better setting than an emblematic Haussmann-style building to spark ideas on the future of real estate and of the city’s production?


On 13 February, the Pavilion de l’Arsenal architecture and urban planning museum in Paris inaugurated its latest exhibition, Champs-Elysées: History and Prospects. Adopting a novel format for civic participation, the exhibition was created at the instigation of the Comité Champs-Elysées, where Groupama Immobilier sits on the steering committee.

The mythical avenue has lost some of its splendour in the past decades – and Parisians have deserted its walkways and gardens. This is why the Comité appointed architect Philippe Chiambaretta and his agency PCA-STREAM to conduct a study with a view to Rekindle the Magic of the Champs-Elysées and test – in this collective territory of experimentation – principles for the development of a sustainable, appealing and inclusive city by 2030.

This transdisciplinary project involved some fifty experts – including artists, scientists, landscapers, engineers, historians, designers, entrepreneurs and Michelin-star chefs. Their concrete proposals and vision are exhibited at the Pavillon de l’Arsenal – 21 boulevard Morland – 75004 Paris from 14 February to 10 May 2020, free of charge.

Visitors to the exhibition are invited to participate in the project by voting for their favourite ideas and submitting their own. Online access to the consultation is also available on the citizen’s platform The results will be made public in May 2020.

Do not hesitate to visit this exhibition of great public interest, designed be participative via the platform, and to take part in this consultation to build together the city of tomorrow.


Take part in the consultation

Download the press release

Watch the 3D visualisation “Les Champs des possibles”